We believe relationships drive everything.

In the AI world, the human touch matters more than ever.
Our Story

Created by connectors.

Founders
Our Story

Created by connectors.

As Goodword co-founders Caroline Dell and Chris Fischer built their careers, they learned the same truth: relationships are everything.
But even with strong networks and clear intent, connections slipped through the cracks.
Follow-ups got lost. Key touch points were missed. LinkedIn became noise. No one was building for the in-between, the space where trust and giving lives.

Goodword transforms the work around networking.

Unlock the power of your network.

Our Mission

Harness the power of relationships to create opportunity.

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Our Mission

Harness the power of relationships to create opportunity.

Your network is more than names—it's a web of trust, expertise, and momentum. But most people struggle to tap into it when it matters most.

Goodword is here to change that.

Our Team

Built by Operators.

Co-founders Caroline and Chris cut their teeth scaling high-growth startups at Chief, LOLA, Shutterstock, and Apply—building from 0 to 100, earning customer loyalty, and inventing entirely new categories.

Photo of Caroline Dell

Caroline Dell

Co-founder & CEO

Caroline is a top-tier startup operator with deep network expertise. Employee #3 at LOLA and #5 at Chief, which she scaled to 20K members and $120M+ in ARR in four years—making it one of the fastest-growing female-founded companies to reach unicorn status.

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Photo of Caroline Dell

Chris Fischer

Co-founder & CPTO

Chris is an 8x serial entrepreneur with deep expertise across Consumer and B2B products, search, recommendations, and data infrastructure. Chris has built complex product and technical organizations ranging from 0-100+ at companies such as Shutterstock, Digital Ocean, Reonomy, Beatport, and Apply

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Interested in joining the Goodword team?